What does “directory-first, not a social feed” actually mean?
March 23, 2026 · Jogajog team · 2 min read
Quick answer: It means the product’s home screen is search and people, not posts. Jogajog deliberately has no timeline, likes or comment threads — members open it, find who they need, and leave. Engagement is measured in problems solved, not minutes scrolled.
How it works
Global community platforms bury directories under feeds; usage collapses when the novelty fades.
A tool that respects attention gets adopted by senior members who would never join another social network.
Announcements still reach everyone — through broadcasts with read tracking, not an algorithmic feed.
Frequently asked questions
Can we still make announcements?
Yes — broadcasts and the notice board handle one-to-many communication with delivery analytics.
Will Jogajog add a feed later?
No. Chat and social features are deliberately rejected in the product’s scope.
See this feature with your own data.
Free branded demo, built from your spreadsheet, this week.
Get your free demo